Bridging system thinking and human behaviour through Experience Design.

I solve complex problems by designing meaningful digital experiences powered by storytelling.

15+ years across EA Sports, Jaguar Land Rover, Walgreens Boots Alliance, Three and more.

Focus

  • Strategic Product Alignment
  • Behavioural Experience Optimisation
  • Inclusive Design & Accessibility

About this portfolio

I'm Chet Tailor, an experience designer and UX designer based in the UK. I bridge systems thinking and human behaviour through product and service design — from telecom and automotive digital experiences to accessible public-sector web, and shipping my own App Store app, Resonance. Explore my case studies, read Perspective articles on UX and accessibility, or learn more about how I work.

Previous clients.

I've worked with various clients.

  • Pernod Ricard
  • Electronic Arts
  • Land Rover
  • Three
  • Nestlé
  • Reckitt
  • Jaguar Land Rover
  • Walgreens Boots Alliance
  • Mitsubishi Motors UK
  • Translink